When you have multiple pages targeting the same keyword, you fall into the trap of “ keyword cannibalism” - which can lead to none of the pages getting ranked.Īs such, you need to pick a unique keyword for each page. They prefer you to create one page that explores a topic thoroughly rather than having several posts on the same topic. With the massive amount of content on the Internet, search engines look for quality over quantity. Oh and one more thing to keep in mind, Avoid targeting one keyword on several pages.
In fact, using synonyms and related terms increases the chance you’ll rank for your main keyword (an actual SEO technique called semantically related keywords). You can also target synonyms or closely related search terms.įor example, a web page can rank high for “nutrition plan”, “healthy eating plan” and “healthy diet plan” simultaneously because the underlying search intent of these keywords is the same. This doesn’t mean that you will only rank for one keyword. If you target different keywords on one page, your content will be diluted and end up ranking low on several keywords.Īnd since 75% of people will never scroll past page 1, your chance of getting traffic is rather slim compared to having just one keyword ranking high. This’s so that you can utilize all optimization features to make it clear to search engines that this is what your page should be ranked for. Generally, each webpage should target one main keyword. You may wonder if you should have several keywords on a page.
How Many Keywords Should You Use On A Page?
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